Privacy policy

Last updated: September 29, 2022

We respect your privacy and are committed to protecting our users' personal information. We have adopted this privacy policy (the "Policy") to be transparent about what data we collect, why we collect it, with whom we share it, how you can access it, and how to correct it, if necessary.

We acknowledge our obligation to manage your data responsibly. We do not and will not sell your data to third parties.

This policy applies to the use of the https://racinesboreales.ca.&nbsp website;Please read it carefully so that you understand when you provide us with your data and how Racines boréales uses it. By using our website, you consent to the use of your personal information as described in this Policy. The terms "we", " our ", " our ", " Racines boréales" refer to Racines boréales Inc.

In order to make this Policy as clear as possible, we have identified the occasions where a user could potentially share personal information with Racines boréales. The Policy is therefore divided as follows :

Browse the Racines boréales website;
Make a purchase on the Racines boréales website ;
Contact us via our website.

The information collected through these different sections will be seen in more detail in this privacy policy. Information such as how your personal information is used, how and when it might be shared, how you can access and control it, how we ensure your information is secure, and how to contact us will be discussed.

Navigate to the Racines boréales website

In attempting to learn more about Racines boréales and our products through the site, whether by contacting customer service for more information or by signing up for the newsletter, you may visit our website on which various information will be collected.

We collect : IP address, information provided by cookies or similar technologies, such as the type and version of browser you use to access our website, the page that led you to our website, the amount of time you spend on our website, the pages you decide to visit, the amount of time you spend on each page, and the date and time you access our website. We also collect information such as your browser identification, language, operating system, and geographic location. We also collect information about your activities and interactions on our website, such as the topics you visit and the videos you watch. Finally, we collect the information you provide when you first contact us.

Why : The data collected allows us to analyze how our website is used and accessed, allowing us to enhance its functionality and optimize it to better meet the needs of our users. This data also allows us to provide you with quality service and to communicate with you to help you easily reach the information you seek.

Legal grounds : necessary for our legitimate interests (improving and customizing our services) and yours (answering your questions and allowing you to contact us).

Note that the information collected by cookies does not allow us to identify you personally. Also note that you can choose to opt out of cookie collection, either through your web browser or the pop-up that appears on our website. However, it is possible that by declining cookie collection, you may not be able to access certain parts or features of our website.

Make a purchase on the Racines boréales website

When you make a purchase from our website, we collect your first name, last name, email address, full mailing address, phone number and language preference.

Why : We use this information to process the transaction allowing you to purchase our products as well as for statistical analysis and marketing purposes.

Legal Basis : This information is necessary to fulfill a contract. It is also necessary for the legitimate interests of the purchaser (to obtain the products purchased) and of Racines boréales (to ensure we get paid get information about our customers to allow us to adjust our marketing strategy).

Note that if you refuse to provide us with the requested personal information, we may not be able to follow up on your request and process, for example, your questions.

Contact Racines boréales customer service

You may have questions and want to reach out to us via our "Contact" section or through the conversation widget on our website. This will require you to provide us with personal information.

We collect: Thus, your last name, first name, email address, as well as any other information voluntarily provided during your communications with us.

Why: We use this information to correspond with you, in response to any requests sent in the " contact us" section of our website or to assist you with your questions related to an order. This information allows us to establish contact with you and ensure a personalized and efficient experience.

Legal Basis : This information is necessary in order to correctly identify any person contacting us and thus be able to respond to related inquiries and requests (your legitimate interests and ours).

How we use your data

We use the data we collect to enhance and personalize your experience on our website. We also use the data we collect to communicate with you via our newsletter and to respond to your messages sent from the "Contact" section and the conversation widget on our website. Finally, your data is collected to track your orders.

We use your data for the following purposes:

To improve our website by developing new features, conducting research, and maintaining current website performance;
To provide you with the best customer service available;
To compile statistics to guide our business decisions;
To communicate with you, whether for marketing, advertising or account management purposes ;
To ensure we meet our contractual and legal obligations to you ;
To update our records ;
To track and deliver your orders, when applicable.

Our use of cookies

When you visit our website, you may provide us with information via cookies or similar technologies.

Cookies are files containing a small amount of data about a given user. This data may include an anonymous unique identifier. Cookies are stored on the user's computer or on the hard drive of another device. Among other things, they allow us to tailor your user experience each time you visit our site and to remember your browsing preferences.

Some cookies may contain personal information. However, this is not the case for all types of cookies. The treatment of your personal information is governed by our privacy policy, which can be viewed here.

At Racines boréales, we want to be transparent about how we use cookies on our website.

We use a variety of cookies. Some are essential to the proper functioning of our website. Others can be refused or blocked according to your preferences.

If you have any questions about how we use cookies, please email us at info@racinesboreales.ca

The different types of cookies we use

The cookies we use serve up to four different functions:

1) Performance cookies : we use these cookies to improve site performance.

2) Analytics cookies : we use these cookies to analyze how our visitors use our site.

3) Functionality cookies : we use these cookies to allow us to remember your preferences each time you visit our site.

4) Essential cookies : certain cookies are essential to the operation of our site. Disabling these cookies will prevent you from accessing our site or using all of its features.

5) Advertising cookies: we use these cookies to allow us to provide browsers with relevant and personalized advertising and marketing campaigns.

Cookie	Domain	Description	Duration	Type
keep_alive	racinesboreales.ca	Used in relation to buyer's location.	14 days	Functionality
secure_customer_sig	racinesboreales.ca	Shopify sets this cookie to be used in connection with the customer login.	1 year	Essential
localization	racinesboreales.ca	Flickr uses this cookie to track usage of embedded photo galleries from Flickr.	1 year	Functionality
cart_currency	racinesboreales.ca	Shopify uses this cookie to remember the user's country of origin and indicate the correct currency of the transaction.	14 days	Functionality
_orig_referrer	.racinesboreales.ca	Shopify sets this cookie to be used in connection with the shopping cart.	14 days	Essential
_landing_page	.racinesboreales.ca	Shopify sets this cookie to track landing pages.	14 days	Analysis
_y	.racinesboreales.ca	This cookie is associated with the Shopify Analytics suite.	1 year	Analysis
_s	.racinesboreales.ca	This cookie is associated with the Shopify Analytics suite.	30 minutes	Analysis
_shopify_y	.racinesboreales.ca	This cookie is associated with the Shopify Analytics suite.	1 year	Analysis
_shopify_s	.racinesboreales.ca	This cookie is associated with the Shopify Analytics suite.	30 minutes	Analysis
shopify_pay_redirect	racinesboreales.ca	Shopify sets this cookie to enable secure online payment and checkout.	1 hour	Essential
_shopify_sa_t	.racinesboreales.ca	This is a Shopify Analytics cookie related to marketing and referrals.	30 minutes	Analysis
_shopify_sa_p	.racinesboreales.ca	This is a Shopify Analytics cookie related to marketing and referrals.	30 minutes	Analysis
_ga	.racinesboreales.ca	The _ga cookie, set by Google Analytics, calculates visitor, session, and campaign data and also tracks site usage for site Analytics reporting. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.	2 years	Analysis
_gid	.racinesboreales.ca	Installed by Google Analytics, the _gid cookie stores information about how visitors use a website, while creating an Analytics report on website performance. Among the data collected are the number of visitors, where they come from, and the pages they visit anonymously.	1 day	Analysis
_gcl_au	.racinesboreales.ca	Provided by Google Tag Manager to experiment with the advertising effectiveness of websites using their services.	3 months	Analysis
_gat	.racinesboreales.ca	This cookie is set by Google Universal Analytics to limit the rate of requests and thus limit the collection of data on high traffic sites.	1 minute	Performance
_fbp	.racinesboreales.ca	This cookie is set by Facebook to display ads when you are either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.	3 months	Advertising
_pin_unauth	.racinesboreales.ca	This cookie is set by Pinterest Tag when the user cannot be matched. It contains a unique UUID to group actions between pages.	1 year	Analysis
_hjSessionUser_2673136	.racinesboreales.ca	Cookie from Hotjar	1 year	Analysis
_hjFirstSeen	.racinesboreales.ca	Hotjar sets this cookie to identify a new user's first session. It stores a true/false value, indicating whether this was the first time Hotjar saw this user.	30 minutes	Analysis
_hjIncludedInSessionSample	racinesboreales.ca	Hotjar sets this cookie to find out if a user is included in the data sampling defined by the site's daily session limit.	2 minutes	Analysis
_pinterest_ct_ua	.ct.pinterest.com	Cookie from Pinterest	1 year	Analysis
_hjSession_2673136	.racinesboreales.ca	Cookie from Hotjar	30 minutes	Analysis
_hjIncludedInPageviewSample	racinesboreales.ca	Hotjar sets this cookie to find out if a user is included in the data sampling defined by the site's page view limit.	2 minutes	Analysis
_hjAbsoluteSessionInProgress	.racinesboreales.ca	Hotjar sets this cookie to detect a user's first page view session. This is a True/False flag set by the cookie.	30 minutes	Analysis
test_cookie	.doubleclick.net	The test_cookie is set by doubleclick.net and is used to determine if the user's browser accepts cookies.	15 minutes	Advertising
mailerlite:webform:shown:3895426	racinesboreales.ca	Mailerlite cookie.	7977 years 3 months 1 day 10 hours	Functionality
_pay_session	shop.app	Shopify sets this cookie to enable a secure verification and payment function on the website.	session	Essential

Privacy policies and information about our cookie vendors

To learn more about cookies from the above mentioned vendors, please visit the links below :

Facebook :

To learn more about the cookies used by Facebook : https://www.facebook.com/policy/cookies/
To view Facebook's privacy policy : https://www.facebook.com/privacy/explanation

Google :

To learn more about how Google uses cookies: https://policies.google.com/technologies/cookies?hl=fr
To prevent Google Analytics from collecting your data : https://tools.google.com/dlpage/gaoptout?hl=en
To view their privacy policy : https://policies.google.com/privacy?hl=fr&gl=en

Hotjar:

To learn more about how Hotjar uses cookies: https://help.hotjar.com/hc/en-us/articles/6952777582999-Cookies-Set-by-the-Hotjar-Tracking-Code
To view their privacy policy: https://www.hotjar.com/legal/policies/privacy/

Your preferences

Note that you can instruct your browser to disable or restrict the cookies we use. However, this may prevent you from properly accessing our website.

If you would like more information about cookies, you can visit the following website: https://www.allaboutcookies.org.

With whom do we share your data and why?

We do not sell our users' personal information under any circumstances. Your data is shared only in accordance with this Privacy Policy. However, we may share your personal information with the following parties :

THIRD-PARTY PROVIDERS : We may need to share some of your data with certain third parties as part of our business. For example, we may share some of your data with our IT vendors.

In general, the vendors we use will only collect, use and disclose your information to the extent necessary to be able to perform the services they provide to us, such as hosting our website being done via Shopify.

However, some third-party service providers have their own privacy policies regarding the information we are required to provide them when we use their services. With respect to these providers, we recommend that you read their privacy policies carefully so that you can understand how they will handle your collected personal information.

Once you leave our website or are redirected to a third party website or application, you are no longer governed by this Policy.

List of third-party vendors

Shopify (web hosting and content management system (CMS) - Canada and United States)

Cookie management : https://www.shopify.com/ca/legal/cookies

The EU has recognized that Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) provides an adequate level of protection.

Mailerlite (email marketing - Ireland)

Facebook (advertising and promotion - United States): https://www.facebook.com/privacy/explanation

Facebook uses the standard contractual clauses adopted by the European Commission :https://www.facebook.com/help/566994660333381

Google (data analysis - United States) : https://policies.google.com/privacy?hl=fr&gl=en

To learn more about Google's cookie policy: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage
To prevent Google Analytics from collecting your data : https://tools.google.com/dlpage/gaoptout?hl=en
Google uses the standard contractual clauses adopted by the European Commission : https://privacy.google.com/businesses/compliance/

To customize ads appearing on different Google platforms: http://www.google.com/settings/ads

Hotjar (web analysis - Ireland)

Machool (delivery management system - Canada)

AffiliationFocus (referral tracking - Canada)

General Information: https://affiliationfocus.com/

AMP by Shop Sheriff (Technical SEO - USA)

Judge.me Product Reviews (customer review management - UK)

OrderlyEmails: Email Templates by FORSBERG+two (email personalization - Denmark)

Pickup & Delivery Buddy by Keylay Apps (customize delivery options)

More information: https://www.keylayapps.com/

Pinterest (advertising and promotion - United States)

Simple Bundles by Freshly Commerce (e-commerce management - Canada)

TikTok (advertising and promotion - China)

Xero Bridge by Parex Technologies (accounting - India)

PARTIES WITH WHICH IT MAY BE LEGALLY REQUIRED : We may disclose your information if required by law or if such disclosure is necessary in order to :

Comply with the law or any legal process;
Protect the rights or property of Racines boréales;
Protect the security of our website, our users and their data.

Parties that may be involved in a financial transaction with Racines boréales: we may transfer your data following a change of control, in the event of a sale, merger, liquidation, restructuring or acquisition of Racines boréales. We will only do so if the party acquiring your information agrees to comply with this Privacy Policy.

Please note that you may leave our website by clicking on certain links on our website. We assume no responsibility for the privacy practices exercised by these other sites and recommend that you read their privacy policies carefully.

Your Rights

Data protection laws give you certain rights in connection with your information. In particular, you can :

We request access to your data in order to verify it. Note, however, that we reserve the right to request additional information from you in order to prove your identity;
Request us to change or correct your data;
Request us to delete personal data in our possession, unless we are required to retain it in order to comply with legal obligations, for example;
Object to the processing of your data, unless we have legitimate reasons that would outweigh your rights or interests or if we need to continue to process the data for the establishment, exercise or defense of a legal claim;
Request us to restrict the processing of your data if it is incorrect, if you believe that our processing of your data is unlawful, or if we no longer need to process your data, but need to retain it for legal purposes;
Request your personal data in an accessible format;
Withdraw your consent to the processing of your personal data;
File a complaint with the appropriate authority if you believe that we are processing your data in violation of applicable data protection laws.

Access and control of your data

You can verify, modify or delete your personal information by sending us an email via our " contact " section on our website. We will respond to your request as soon as possible. Please provide us with enough details so that we can identify you and respond to your request.

Where your data is stored

Your personal information is hosted on Shopify's servers, located in Canada or the United States.

How long your data is retained

We will retain all information collected for as long as it is necessary to fulfill the purposes for which we collected it or for other essential purposes such as meeting legal obligations. We will dispose of your data if you decide to withdraw your consent. Once your data has been deleted, you will receive confirmation that your request has been fulfilled.

Security

To protect your personal data, we take reasonable precautions and follow industry best practices to ensure that it is not lost, misappropriated, accessed, disclosed, altered or destroyed inappropriately.

For example, our website uses HTTPS as part of communications, secured by an SSL certificate.

The data is stored in a database accessible only by our server protected by a firewall system blocking any suspicious requests.

If you have any questions about the security of your personal data, please email us via the " contact " section of our website.

Commission d'accès à l'information du Québec

If you are not satisfied with our response to a request concerning your personal information, you may contact the Commission d'accès à l'information du Québec, the public body responsible for overseeing personal data management and processing practices in Quebec.

Address :

Office 18.200
500 René-Lévesque Blvd. René-Lévesque West
Montreal (Quebec) H2Z 1W7
Telephone : 514 873-4196
Fax : 514 844-6170

Free phone: 1-888-528-7741
Email: cai.communications@cai.gouv.qc.ca

Website: http://www.cai.gouv.qc.ca

Changes to this Privacy Policy

We reserve the right to change this Privacy Policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon posting on our website. If we make changes to the content of this Policy, we will notify you here that it has been updated, so you will know what information we collect, how we use it, and under what circumstances we disclose it, if any.

Questions and Contact Information

If you wish to: access, correct, modify or delete any personal information we have about you, file a complaint, or if you simply want more information, you can contact us via the " contact" section of our website or at the following coordinates:

Boreal Racines

Privacy Officer

2355 Joan of Arc Avenue #204

Montreal (Quebec)

H1W 3V8

info@racinesboreales.ca

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